KTM PRESIDENT/CEO STEFAN PIERER: PART 1
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Feature
TALKING KTM,
HUSQVARNA,
GASGAS, MOTOGP...
CN's European Editor Alan Cathcart chats in-depth with KTM
president Stefan Pierer after the Austrian company set new
sales records in 2018, selling more than 250,000 bikes for
first time in a single year to consolidate its status as Europe's
number one ahead of BMW. This makes Pierer the most
powerful man in the European motorcycle industry. In this
of two installments, Pierer talks about, among other things,
KTM's future involvement with MotoGP, its Husqvarna brand,
and the acquisition of Spanish manufacturer GasGas